What is graphic recording?
We all know how easy it is to lose focus in a long meeting, conference, or workshop. As information fatigue takes its toll, valuable contributions are quickly lost and forgotten. Graphic recording is an engaging way to document the key points from an active, complex discussion - plus it's great for sharing online afterwards keeping the conversation alive.
The benefits of graphic recording
- Makes Content Accessible: visuals and words together help make content more accessible, particularly for participants with English as a second language.
- Increases Memory and Comprehension: Graphic recording creates a visual memory and narrative for attendees, and can increase retention up to 30%.
- Supports the Facilitator: Graphic recording supports the facilitator by making ideas visible so the group can get clarity.
- Validates Participants: The graphic recorder listens to the conversation and participants can actually see their input being captured and visualised.
- Surprise and Delight: The graphic recorder maps and visualises content in unexpected ways that help participants see ideas from new perspectives.
- Better Decision Making: Ideas are clarified and visible to everyone in the room.
- Helps the Group to Maintain Focus: It’s easy for participants to get distracted. A graphic recorder helps people catch up and stay focused.
- Communicate Key Messages: Through an engaging content laden story people, even for people who did not attend the meeting or conference.
- An Engaging Communication Tool: By sharing the visual work afterwards you reinforce messages and keep the conversation alive.
- Promotes Creativity: As soon as participants enter the room, they realise this is no ordinary event. The stage is set for conversation and creativity.
- Assists Alignment with The Vision: When working with multiple stakeholders - graphic recording helps people see how they contribute to the bigger picture.
Research on graphic recording
- 10 Benefits of Graphic Recording. The benefits include: promoting clear thinking, greater memory retention, and helps participants to see the big picture.
- Why Your Brain Craves Infographics. People remember 80% of what they see and do, 20% of what they read and only 10% of what they hear.
- How To Unlock Your Creativity With Visual Thinking. Giving the complex clarity: accurate problem definition, achieve consensus and idea evaluation.
- The Role of Graphic Facilitation in Adult Learning. A new way of organising and analysing complex problems: contemplation of the whole.
- Why Visual Communication Matters. Clarify complex messages: visuals are quickly recognisable and clearly demonstrate relationships.